How do we get more people to recycle?
Have you wondered why more people do not recycle on their own? I’m the type of person that feels disheartened anytime I see an aluminum can or plastic bottle in the general trash – especially when recycling bins are located nearby. Why aren’t people trying harder?
A big motivator for people is money. I remember (circa 1980’s) when there was a large recycling yard in the Toledo area that paid cash for newspaper, cardboard, glass, plastic bottles, aluminum cans and other metal cans. While I still see there is a market for metals, I never see any opportunity to get paid to recycle other items. In many cases, we have to actually pay to recycle items such as electronics and appliances, when we can just put them in the trash for free. We know it is wrong to put batteries and fluorescent light bulbs in the general trash, but we aren’t offered many convenient alternatives.
It all comes down to whether there is a market for recyclable materials. If manufacturing is down, then there is no use for recycled material. During the 2008 economic slump, unused recyclable materials accumulated and the prices for materials plummeted. In recent years, recyclable materials from America are baled and shipped to China to be used in their factories. In China, some citizens can support themselves by collecting discarded glass and plastic bottles. There is definitely a market for recycling in China, but so much of our sustainability effort is lost in the shipping.
This just leads to wondering what opportunities exist in America to do better right here. Hopefully, more people will find a way to make recycling a profitable and sustainable business. The EPA is defining Recycling Market Development Zones (RMDZ), see this site for more information: http://www.epa.gov/epawaste/conserve/rrr/rmd/index.htm
The LEED Green Building Rating System requires that a facility seeking LEED certification have an area dedicated to the collection of materials for recycling as a prerequisite for certification. The Materials and Recycling section of the Rating System award points for the use of materials containing recycled content. This should help in developing a market for the recyclable materials, with the hope that it may become more economical at the same time.
At the present time, we are still seeing too much going into our landfills. But will it really remain in the landfill forever? In Belgium, plans are underway for Landfill Mining, to be operational by 2014. Will this be the trend in Europe, as the shortage of landfill space becomes more severe? See this article about the Belgium Landfill Mine: http://www.guardian.co.uk/business/2010/oct/11/energy-industry-landfill
While my recycling efforts are just a matter of conscience for me, that is not enough to make a big enough difference. In order for it to really catch on is to find a way to make recycling profitable, to make a larger market for recyclable materials. With a market for it, individuals will find financial rewards to recycle. As with most things – it all comes down to money.

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